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Feature: Meet the Artist - Peter Max


Art to the Max

With paintings and exhibitions in hundreds of museums and galleries worldwide, Peter Max and his vibrant colors have become part of the fabric of contemporary culture. He has been called a Pop Icon and even the United States’ “Painter Laureate.”

A recent phone interview with the artist revealed a tiny glimpse into his life and body of work throughout the decades. A charmed life, to be sure, and just as enchanting and fairy-tale like as his art. He was born to European parents with a case of wanderlust and spent his early years in Shanghai, China. At age 10, Peter and his parents traveled to a Tibetan camp at the foothills of the Himalayas. After that, the family left on another voyage of discovery – this time around India, Africa and Israel, where Peter studied art with a Viennese fauve painter. It was also here where he developed a love for astronomy, which is pervasive in a majority of his work, most notable with whom he likes to call “the cosmic jumper” (as seen on our custom cover). He has lived in such diverse conditions such as a pagoda-style house, a Sikh temple and Viennese café. He adds, “…living in China, the temples and monks, sampans… the most fabulous people on planet earth, and I thought as a young kid, that every kid grew up in China…”

Speaking with Peter Max over the phone is like viewing a slide show. Ever an artist, he peppers his conversation with images - snapshots, if you will, of his history, his work, his colorful life. He sounded to me like an energetic 50-year-old, which is years away from his actual age.

Of the fairly controversial Heinz Edelmann versus Peter Max debate, he has this to say, “From the early days, when I used to be very good friends with Beatles, I helped John Lennon style the Yellow Submarine.” Though Edelmann is officially credited as the artist for that Beatles’ project, it is still Peter Max’s name that comes to mind first when speaking of that particular “cosmic ‘60’s art” style; even sometimes referred to as “Peter Max-style” of art. Although, quite the contrarian, he says “Music is my first love, because art is so much a part of me.”

Aside from his art, his next project will tackle film and music. Though he has already done a few short films, he has plans to do an animated movie in the next five years. Perhaps even two or three, but then, no surprise, he says, “The music will have to be assembled first.”

He then spoke at length about the history behind his annual ‘Statue of Liberty’ unveilings, as well as his involvement with the lady’s restoration project and centennial celebration in 1986. The idea started 30 years ago, when he used to paint the tall ships on the Hudson River, which was his daily view from his studio. One 4th of July day, he decided to paint the Statue of Liberty instead and thereafter, decided to do it on an annual basis. The biggest feedback he received came on his sixth year of painting ‘the liberty,’ when he got a call, only days away from July 4, 1981, from none other than then-First Lady Nancy Reagan, who invited him to the White House to paint there. Which he did, to a crowd of about 2,000 people and a special visit from President Reagan himself, who contributed a brushstroke to one of the six canvases.

The fateful day happened only a couple of days after his White House invitation, when he was approached by a professor at one of the universities who raised an impassioned plea to restore and save the Statue of Liberty before it turns 100. After a couple of fits and starts – not knowing where to even begin tackling a project as grand as this – he saw Lee Ia-cocca being interviewed on television and a lightbulb went off in his head. This he realized, was the ‘private sector’ that could help him raise money for the project. Calling in his markers with old friends in the advertising industry, he was able to wrangle a meeting with Ia-cocca himself, who was so instantly committed to the project, that with three phone calls, he was able to raise 3 million in just three minutes.

Peter Max will unveil a six-foot tall 2007 “Statue of Liberty” portrait during his two-day exhibition here. David Hakan, President and CEO of the gallery, which hosts the largest collection of Peter Max paintings for sale in one room, adds, “The paintings now appear to come alive in an amazing dimension of color that is unmistakably Peter Max.”

Unmistakable, indeed.

-Rachel M. Sugay


The Art of Peter Max Gallery
Forum Shops, Terrace Level, Caesars Palace, 3500 Las Vegas Boulevard. 644-7070. Meet the artist, November 23-24, 2007. Friday, 7-9 p.m. and Saturday, 1-4 p.m. For any painting purchased throughout the month of November, Max will inscribe a priceless dedication and drawing. The event is free and open to the public.


 

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